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Welcome to our Resource Center, your hub for the latest insights and updates in the MENA region. Explore our collection of blogs, discover funding deals, stay informed on government initiatives, and keep up with key business conferences

Top Funding Deals in loyalty and rewards company

Read about all the funding deals in loyalty and rewards company

$8M

Undisclosed

  • UAE
  •  June 24, 2025

UAE-based loyalty platform Related has secured $8 million in funding from Saudi Arabia’s Equivator to fuel i ..Read More

UAE-based loyalty platform Related has secured $8 million in funding from Saudi Arabia’s Equivator to fuel its regional expansion and enhance its AI and blockchain-driven infrastructure. With over 30 million users, Related is transforming the loyalty landscape across MENA. The company also announced the acquisition of B2C brand Uplines, strengthening its consumer engagement capabilities. This funding round supports the launch of the “Related Loyalty & Fintech Authority,” a new initiative aimed at shaping industry innovation and standards. The move marks a major step in Related’s journey to becoming the region’s leading loyalty ecosystem.
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